VOLUME 2 · CHAPTER 2
Business Strategy
1Business Strategy Management30 concepts
Core competence3 questionsOEM production tie-up1 questionPPM Star matrix1 questionSWOT analysis1 questionMarketing mix1 questionMass marketing1 questionCritical success factor1 questionCustomer relationship management2 questionsPPM Star investment1 questionMarketing mix four Ps1 questionSynergy effects1 questionFranchising1 questionBalanced scorecard perspectives2 questionsArtificial intelligence: learning and inference3 questionsTotal quality management2 questionsProduct life cycle growth stage1 questionCost plus price setting methods1 questionSupply chain information and total optimization1 questionOriginal manufacturing supply chain2 questionsComparing with advanced businesses2 questionsLong-term customer relationships1 questionERP and company-wide resources1 questionLearning pattern recognition2 questionsKnowledge management and sharing1 questionCompany knowledge as a problem-solving resource1 questionSpecialization through a niche strategy1 questionEarly adopters1 questionOriginal product life cycle maturity stage2 questionsAnsoff market penetration1 questionPEST external-environment analysis1 question
2Technological Strategy Management4 concepts
3Business Industry19 concepts
Point of sale information1 questionCell production2 questionsComputer aided design2 questionsOnline mall B to C1 questionAffiliate advertising2 questionsEDI information representation protocol1 questionFeedback control3 questionsDLNA home LAN1 questionAir-conditioner feedback diagram2 questionsMission-critical business systems1 questionSmart grid2 questionsActuator movement from electrical signals1 questionProduction plans and material requirements2 questionsSensors acquire measured data1 questionRFID through packaging2 questionsConsumer generated media1 questionDigital divide in public information systems1 questionOnline marketplace participants1 questionKanban and just-in-time production1 question